As I prepared for this weekend's work, I realized the Job Sheets included entertaining at a company picnic, decorating for a high school prom and twisting at a trade show booth. Each job requires a completely different mindset, approach, preparation and execution.
While I'm thrilled to be able to handle a variety of events, it has taken years to develop the ability to switch hats for so many different tasks. Each of these clients required different techniques to sell and each has different expectations of my talents.
The company picnic expects a fun-loving, wise-cracking balloon guy who jokes with the employee's children while impressing everyone with great creations. Since this is a re-book event for last few years, the client knows what to expect. The kids look forward to the balloon entertainment every year. I just have to be hilarious, engaging, creative and fun. But only for a few hours.
The trade show client hired me to bring new customers to his booth and entice them to listen to his pitch, take a brochure or even sign up for his service. The client gets the advantage of having a unique draw for his booth that the other exhibitors can't match. I have to not only be entertaining and creative but I have the added benefit of a tangible result: more potential customers drawn to the client's booth without the bottleneck of a long line. I have no doubt I can bring traffic to the booth. I understand the power of the balloon. I had to sell the client on the idea and now I have to deliver. (No problem!)
The high school prom committee contacted me months ago to discuss their prom decorations. This was after they saw my decor for a dinner/auction. They thought the idea of balloons at their prom would be very unique. I met with the committee, emailed bids, received proposals, mailed a contract. The clients (committee) expect the most beautiful, unique ballroom that will inspire memories for a life time. Quite a bit of pressure for a bunch of air-filled bags of latex.
Juggling the different jobs is easy. I have the confidence to entertain the kids, bring in customers and enthrall the prom dates. Managing the different expectations takes a lot of work and finesse. But it makes for a very interesting and tiring weekend.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment